Google Moves Into Television Ads
Google is Big Brother
Tuesday, April 3, 2007 by Zoomba | Discussion: WinCustomize News
First it was ads on their search results, then it was contextual ads on your webpage and eventually followed by radio and newspaper ads. Now, search giant Google is ready to tackle the next major ad domain; television.
Google signed an agreement on Monday with EchoStar Communications to sell commercial ad spots on the company's DISH Network. Now, advertisers will use the Google AdWords system to bid on television advertising spots much like they would for placement on a web page running Google ads. So far, Google has only seen modest success overall with it's non-web advertising efforts, with the radio ad program only doing small business in rural markets, with the newspaper program making up for it by securing space in papers such as the New York Times.
Time will tell to see if this ad placement system will translate well to the world of television.
Please login to comment and/or vote for this skin.
Welcome Guest! Please take the time to register with us.
There are many great features available to you once you register, including:
- Richer content, access to many features that are disabled for guests like commenting on the forums and downloading skins.
- Access to a great community, with a massive database of many, many areas of interest.
- Access to contests & subscription offers like exclusive emails.
- It's simple, and FREE!