Microsoft Executive in Charge of Zune Group To Leave Company
Thursday, February 1, 2007 by Zoomba | Discussion: WinCustomize News
The
Zune Digital Music Player is Microsoft's bid to unseat the Apple iPod as the
dominant device in the portable music player market. It launched late last
year and managed to capture 10.2% of the hard drive based player market in that
short time, but has been a target of technical criticism and has failed to spark
the sort of cult-like following Apple has with its iPod.
The leader of that group at Microsoft, Bryan Lee, has announced plans to leave the company soon to pursue other interests. Lee was influential in both development of the Zune, and in shaping the XBox game console business within the Redmond company. Lee will be replaced by J Allard, a rising star within the company who has recently overseen the XBox brand as it has reached increasing levels of success in recent years.
Blueweb
Reply #2 Thursday, February 1, 2007 2:24 PM
Reply #2 Thursday, February 1, 2007 2:24 PM
Ipod made commercials with bright flashy colors and made their devices shiny.
People are attracted to bright colors and shinny objects.
Microsoft made something that functioned better but the marketing, not so much.
Should of fired the marketing guy.
I am still waiting to see a TV pc vs mac come back commercial besides the ones online.
Haven't seen a Zune commercial yet.
People are attracted to bright colors and shinny objects.
Microsoft made something that functioned better but the marketing, not so much.
Should of fired the marketing guy.
I am still waiting to see a TV pc vs mac come back commercial besides the ones online.
Haven't seen a Zune commercial yet.
TasT
Reply #3 Friday, February 2, 2007 9:54 PM
Reply #3 Friday, February 2, 2007 9:54 PM
Have any of you tried the Zune?
It's a great player but....
It does not connect to WMP at all, you have to use the Zune software and the Zune music store. both of which are just fancy covers for Urge and WMP11. The problem for me was in my line of work I use the heck out of WMP11 and the Zune software did not keep all the advanced features of WMP and did not share playlists easily.
My question is why such a great media player from MS can't even connect to thier own Media player?
I Bought a creative Vision M instead, it's great and beats the heck out of the Ipod for my use.
It's a great player but....
It does not connect to WMP at all, you have to use the Zune software and the Zune music store. both of which are just fancy covers for Urge and WMP11. The problem for me was in my line of work I use the heck out of WMP11 and the Zune software did not keep all the advanced features of WMP and did not share playlists easily.
My question is why such a great media player from MS can't even connect to thier own Media player?
I Bought a creative Vision M instead, it's great and beats the heck out of the Ipod for my use.
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Reply #1 Thursday, February 1, 2007 12:09 PM