Stardock and AMD Partner to offer a free MyColors Theme, AMD-Branded Impulse
Friday, August 29, 2008 by Island Dog | Discussion: WinCustomize News
Stardock has partnered with AMD to offer a free MyColors theme inspired by AMD’s gaming website, GAME.AMD.COM.
Powered by MyColors technology from Stardock, the desktop theme features a new visual style created by Mike Bryant for Stardock Design and wallpaper featuring AMD’s digital superstar, Ruby.
With one quick easy download, users get everything needed to transform the look of their PC desktop. The AMD Game MyColors is intended to inspire a whole new group of PC enthusiasts and will be available for download from the web and also included on AMD’s Ruby ROM content disk.
Additionally, AMD will be distributing a specially branded version of Stardock’s electronic software distribution platform, Impulse, with the AMD logo. Impulse provides consumers with access to hundreds of games and PC utilities.
Phil Madis, Stardock’s Director of Business Development recently said “By working with key technology partners such as AMD, Stardock hopes to ensure PC gamers a great experience now and into the future.”
Download the free AMD Game MyColors theme now!
Reply #23 Saturday, August 30, 2008 2:47 AM
It's a free theme. What "piracy" do you think is going to occur? IP holders, like AMD, have every right to choose how their IP is distributed.
As most should know, Stardock IP in MyColors themes are being released as ZIP files so people can mod it.
Free to use, but not to customize. But why use DRM at all? Why facilitate it? You can't wash your hands of the existence of Mycolors DRM because Stardock put it there to prevent customization. Yes. It is anti-customization.
I have the utmost love and respect for Stardock, for everything it has done and continues to do for the skinning community, and for it's unmatched Customer Service, but it worries me how far Stardock's adoption of DRM will go.
It's still assuming people are Intellectual Property thieves. This is a nice theme and 99.9% of people would never pick up Skinstudio and alter it for personal taste. That tiny group of people that do edit it for personal use never show it to anyone. How does the ability to customize this theme hurt anyone if nobody ever sees the edits?
Reply #24 Saturday, August 30, 2008 3:46 AM
Reply #25 Saturday, August 30, 2008 4:04 AM
Because those companies asked for it does not make it right.
A crude comparison: China wants Google to censor search results. Google has a choice to do the right or the wrong thing, but they choose to censor. Why? Because China's government asked for it. Is that all? No fuss? No code of ethics?
Reply #26 Saturday, August 30, 2008 4:12 AM
I understand that it's an inconvenience, but going against ethics, wanting to protect their IP as compared to us not being able to customize a free theme? You make it sound like a crime. Making a mountain out of a mole hill.
Reply #27 Saturday, August 30, 2008 4:37 AM
Reply #28 Saturday, August 30, 2008 4:38 AM
Reply #31 Saturday, August 30, 2008 6:23 PM
Reply #32 Saturday, August 30, 2008 10:16 PM
Reply #33 Sunday, August 31, 2008 1:43 AM
Reply #34 Sunday, August 31, 2008 2:33 AM
Encryption isn't DRM. Do you know what DRM is? It's a free theme. You can copy it all you want. It's freely distributed. There are no "rights" to manage. The images are simply encrypted.
Reply #35 Sunday, August 31, 2008 10:15 AM
Reply #36 Sunday, August 31, 2008 2:05 PM
Reply #37 Sunday, August 31, 2008 5:14 PM
Patronization is the best I could do for anyone comparing encrypting images in a free theme with DRM.
Reply #38 Monday, September 1, 2008 8:12 PM
Reply #39 Monday, September 1, 2008 8:26 PM
A crude comparison: China wants Google to censor search results. Google has a choice to do the right or the wrong thing, but they choose to censor. Why? Because China's government asked for it. Is that all? No fuss? No code of ethics?
Those companies DO have the RIGHT to 'ask for it'. Ignore 'DRM' [and it's banal hysteria] and consider Copyright Law. It's nothing new.
Google, on the other hand...a particularly POOR analogy. Google had a choice....censor nothing...or lose a potential market probably going to be bigger than the entire rest of the world...aka...China. THAT decision wasn't about morals or ethics ...it was purely commercial profit.
Reply #40 Monday, September 1, 2008 8:29 PM
With no-where to go they would simply not go at all. If you still wanted a branded WB you'd have to make it yourself...![]()
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Reply #21 Saturday, August 30, 2008 2:31 AM
It's a free theme. What "piracy" do you think is going to occur? IP holders, like AMD, have every right to choose how their IP is distributed.
As most should know, Stardock IP in MyColors themes are being released as ZIP files so people can mod it.